Pavan Chavvakula is the Vice president – IT head at Karvy Data Management Services. A seasoned professional with over 13 years of leadership experience in product and technology, Chavvakula has hands on experience in building startups and driving business with the best of technologies and ideas. He’s a patent holder from the government of India. He has multi industry experience ranging from FMCG, apparel, healthcare, technology, however his expertise are in e-commerce industry and healthcare. Chavvakula has been an active member in the startup eco space and has provided a lot of insights and mentoring to several startups in Hyderabad and Bangalore circuits.

The IT team at Karvy Data Management Service, under Pavan Chavvakula’s guidance, built a private blockchain based software- 3C. The name ‘3C’ is an abbreviation for creator, curator and customer. Spanned across all of their studios (pan India), this software creates transparency and irons out issues in the current processes. It monitors how editors and cameramen perform across its LoB. Post implementation of this project, it has increased productivity by 38 percent and reduced damages by 64 percent. With 3C, Karvy’s customers can know the exact status of their product. It helps the company plan capacities, resource allocation and manages the studio pipeline effectively. This project helped achieve better CSAT scores and therefore, reduced client status calls. The time can now be effectively used to deliver the best service.